IGNOU MTTM 15 SOLVED ASSIGNMENT 2021-22
MTTM-15: UNDERSTANDING TOURISM
MARKETS SOLVED ASSIGNMENT 2021-22
Course
Code: MTTM15/MTM15 Total Marks: 100
Programme:
MTTM/MTM
Assignment
Code: MTTM 15/MTM 15/TMA/2021
Note: This TMA consists of ten questions, out of which you have to
attempt any five. The question
carries 20 marks each and should be
answered in about 500 words. Send
your TMA to the Coordinator of your Study Centre.
1. ‘A business traveler is one of the most demanding
lots’. Justify this statement with appropriate examples.
2. Elaborate how Incentive travel can act as a motivational
tool for employees
3. How is MICE linked to tourism? Describe key areas
which would require special set of planning for MICE activities.
4. Discuss the responsibilities of key personals
involved in creating and designing Trade fairs.
5. Explain how the site for a large convention is
selected.
6. What is MICE tourism? Explain how the concept of
sustainability can be applied to MICE tourism.
7. Write a detailed note on the operation management
aspect of Convention
8. Discuss the steps involved in preparing a marketing
plan for an exhibition.
9. Discuss the role of sponsorship in MICE.
10. What are the various post-convention meeting
activities? Explain their importance and methods of evaluations.
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